Representation & Stereotypes

   This cover of NME supports Mulveys theory that women, in media, are objectified for 'the male gaze'. The mise-en-scene gives evidence to support this as the main image contains a young female artist, Lily Allen, wearing a shirt with a low cut neck. This supports Mulveys theory as her attire could be seen as revealing as it shows skin unnecessarily. This, with the connotations of the use of red being masculinity, implies that the magazine is pandering towards a primarily heterosexual male audience.
   The lexis of the cover also somewhat disrupts Mulveys theory as its states "Lily Allen takes on the world" which implies a sense of masculinity and dominance over a given situation that is not stereotypically linked to the female gender.
   In relation to my own music magazine cover, contents page, and double page spread, I may use and image that disrupts this theory as it could be seen as more daring and interesting.

     This cover of Rock Sound magazine supports Hedbridges theory of youth consisting of two main factors, "youth as fun" and "youth as trouble,". The cover supports this as it clearly shows at least one of sides of this theory. Those on the cover of this magazine fit the mise-en-scene stereotype for youth as they are covered in tattoos, wear snap-back caps, and t-shirts with bold styles and patterns, as well as having very generic hair styles for 'rebellious youth'. As they fit conventions for a rebellious group they fit one side of Hedbridges theory where they represent the "youth as trouble" portion.
     From this I can learn that I may be able to represent this theory in a way that could positively resonate with a younger audience in a way that would encourage viewership.